AOL Inc. (NYSE: AOL) is a leading global Web services company with an extensive suite of original content brands and a substantial worldwide audience. AOL’s Youth Super Channel includes anchor brands Cambio and JSYK, and reaches millions of teens each month. Cambio, AOL’s joint venture with The Jonas Group and MGX Labs, launched in full on July 27th, 2010, and already attracts an audience of more than 1M unique users each month. Live chats on the site with Cambio talent such as Demi Lovato and the Jonas Brothers routinely drive hundreds of thousands of teens to tune in, and its Twitter following surpassed 80K followers in under two months’ time. AOL is focused on attracting and engaging consumers across key audience segments including teens and moms -- and providing innovative opportunities for marketers to reach these audiences across both AOL's owned and operated properties and third-party websites via its leading ad network, Advertising.com. Visit advertising.aol.com to learn more.
YouthBeat®, from C&R Research, is a comprehensive study of kids, tweens, teens and their parents. Fueled by over 30,000 interviews, YouthBeat® provides an intimate look at youth culture, including what entertains them, how they communicate, how they spend their time and even what they eat. And while YouthBeat® reveals current behavior, it also uncovers the underlying attitudes and beliefs that are truly shaping the lives and choices of the latest generation. A subscription to YouthBeat® gives clients instant access to information, timely reports and analysis, and guidance from authentic youth experts who can help translate insight into action.
ChaCha's Rich SMS Advertising(tm) Solutions provide opportunities for targeted messaging within the text conversations of mobile-centric youth. With no complicated opt-in process, our solutions are designed to be relevant and radically simple. We offer various targeting options - including category, location, user interests and more - to help maximize your return and increase user satisfaction. These messages can be integrated into different types of campaigns: branding, interactive or lead generation. And with ChaCha, your valuable message or offer is integrated seamlessly into the answers our users receive -- directly at their point of interest increasing the success of your campaigns.
Founded in 2005, Mozes is the interactive mobile marketing service that connects people to what they love. Comprehensive mobile campaigns that incorporate voice, text and web are built on an easy-to-use marketing platform and are further extended by online widgets that integrate a mobile campaign with online properties like MySpace and Facebook. Using Mozes anyone -- from bands to fans to brands -- can make their campaigns, promotions or events more powerful and interactive using the mobile phone and the web. Initially focused on the music industry, Mozes is used by nearly 4,000 major label and independent artists, including Chris Brown, Colbie Caillat, Daughtry, Nelly and Rascal Flatts. Mozes is permission-based, spam-free and cost-free to consumers. The desirability of reaching consumers via cell phone is growing according to eMarketer which projects U.S. spending on mobile marketing to roughly double this year to $1.5 billion, and reach $4.4 billion by 2011. Subscribe to the Mozes blog for updates at mozes.com/blog.
myYearbook is a media company focused on creating the premier social entertainment destination around meeting new people. According to comScore, myYearbook is one the 30 most-trafficked sites in the U.S., drawing in over one billion pageviews per month. In just a few short years, myYearbook has grown to be a 20 million dollar company with over 20 million members. With the average myYearbook member visiting the site 11 times per month and spending over 12 minutes per visit, myYearbook is one of the most engaging social media destinations on the internet.
Millions of teens each month watch and interact with Take180's premium video content in branded channels on YouTube and across the web. New from The Walt Disney Company, Take180 works closely with advertisers to provide unique, integrated opportunities to reach targeted teen audiences in a brand-safe environment featuring high-end production value and top internet talent. Take180's flagship show, Electric Spoofaloo, has produced some of the web's best-known pop culture parodies, generating over 50 million video views since premiering in 2009.
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